Digital YOU: Real Personal Branding in the Virtual Age
Welcome to the new all-virtual, all-the-time world of work! With one click, one tap, one search term, people form their impression of you from pixels. To succeed, you need relationship-building skills for the virtual world. That means delivering a powerful digital first impression, growing and nurturing connections online, and making sure that your bits-and-bytes brand doesn’t clash with the flesh-and-bones YOU. Sound daunting? Not to worry! This session is based on the book, Digital YOU, and provides an adventure-filled roadmap for building a powerful online presence—taking advantage of all the digital tools available, including social media, video, and Zoom. The result? You’ll soon be known as a virtual virtuoso who delivers unique value to decision makers.
Speaker: William Arruda