Branding Talent Development: A Strategic Skill for Engagement and ROI
May 17, 2022
Your talent development brand is your greatest asset. Learn to identify and build an authentic, compelling brand through the tools, techniques, and processes modeled in this session. Leverage your expertise in needs assessment and organizational networking to define target audiences, key messages, and touchpoints that reinforce your brand.
Application on the Job 1
Conduct a brand assessment of the talent development function to determine how internal customers perceive you.
Application on the Job 2
Identify the target audiences you want to reach, determine the key messages for each, and formulate a communication campaign.
Application on the Job 3
Use a template to create your brand strategy.